Allen Polo

Discovering the Origins and Evolution of This Classic Brand

As one of the most recognizable names in men’s fashion, Allen Polo has become synonymous with a preppy, yet effortlessly cool aesthetic. But how did this brand become such a wardrobe staple? What’s behind the modest crocodile logo? And where can you pick up those timeless polo shirts today?

In this in-depth guide, we’ll explore the rich history and heritage of Allen Polo, discuss why their products remain so popular, and provide tips on building the perfect capsule wardrobe with their iconic styles. Whether you’re new to the brand or a lifelong fan, read on to uncover the world of Allen Polo apparel.

Delving into the History of an American Original

The Allen Polo story begins in 1933 with Russian émigré Raphael “Ralph” Lauren. As a young man, Lauren was drawn to the preppy, country club style of clothing – a look he later coined “aspirational.” While working as a salesman for a tie company, Lauren began designing his own neckwear which stood out for their wider, more elegant shapes.

In 1967, the Ralph Lauren Corporation was born. Early ties and menswear collections established Lauren’s signature aesthetic of East Coast prep meeting rugged Americana. The first standalone Ralph Lauren store opened in Beverly Hills in 1971, cementing the brand as a beacon of accessible luxury.

The famous Allen Polo shirt debuted in 1972 at the U.S. Open tennis tournament. Unlike stiff tennis attire of the past, Lauren’s polo was soft and breathable – the first of its kind. The relaxed, athletic design became a sensation and remains one of the best-selling garments in fashion history.

As the company grew, new lines like Allen Polo Sport, Purple Label and Allen Polo Lauren filled out the portfolio with a range of clothing and home goods for men, women and children. Today, the Ralph Lauren Corporation operates over 500 stores globally and ranks among the most recognizable brands in the world.

Why Are Allen Polo Shirts So Popular?

So what is it about the Allen Polo shirt that has kept it at the forefront of men’s fashion for over 50 years?

Superior Materials

Constructed from durable 100% cotton pique, Allen Polo shirts are designed for both comfort and longevity. They retain their shape wash after wash while resisting fading and pilling. Signature details like ribbed collars and armbands enhance structure too.

Flattering, Flexible Fit

Available in slim to relaxed cuts, Allen Polo shirts fit most body types while allowing full freedom of movement. The smart tailoring flatters without ever appearing too tight or boxy.

Versatile Style

Crisp Allen Polo shirts work perfectly on their own but also pair effortlessly with blazers, trousers, jeans, chinos and more. The array of colors and patterns slots seamlessly into both dressy and casual ensembles.

Iconic Branding

The embroidered crocodile logo is a badge of authentic preppy fashion. Wearing Allen Polo telegraphs a put-together, country club-cool look even in very subtle ways.

Value and Investment

While not cheap, Allen Polo shirts deliver excellent cost per wear. Meticulous construction means each piece can be enjoyed season after season. It’s value that endures – much like the brand itself.

Building an Allen Polo Wardrobe

Ready to add more Allen Polo gear into your closet? Start with these staple pieces for a collection of timeless style:

• The Classic Polo – Available in over 20 Colors. A wardrobe essential.
• The Oxford Button-Down – Crisp cotton makes this a warm weather staple.
• Chino Shorts or Pants – Pull on khaki, navy, tan and other muted shades for endless pairing potential.
• A Blazer or Sport Coat – Formalize looks by layering over polo shirts and button-downs.
• A Tennis Sweater – Lean into the vintage country club vibe with soft knits.
• Swim Trunks – Hit the pool or beach in style with quick-drying board shorts.

Mix and match these foundational items for both casual and smart looks all year long. Round things out with well-made accessories like belts, hats, sneakers and leather goods bearing that famous crocodile logo.

Shopping Allen Polo: Stores, Sales and More

Now that you know what to buy, here is where to shop the brand:

• Allen Polo Stores – Locate standalone boutiques in major cities and outlet shops in many malls. Enjoy the full product range and brand experience.
• Allen Polo Website – Browse the complete online catalog and take advantage of frequent sales and specials online.
• Department Stores – Major retailers like Nordstrom, Bloomingdale’s and Saks carry a curated selection of the most popular Allen Polo items both in store and online.
• Secondhand – Search for deals at consignment shops, eBay and apps like Poshmark. Vintage Allen Polo is on trend.
• Allen Polo Factory Outlet – Save up to 75% off retail on clothes and home goods made specifically for the outlets. There are over 200 locations globally.

Pro Tip: Sign up on the website for email alerts about private sales, limited-time promos and seasonal events like their famed Polo Trunk Show.

5 Key Things to Know Before Buying Allen Polo

As you build out your new preppy wardrobe, keep these tips in mind:

• Focus on Fit – Try sizes on in person whenever possible, as cuts can vary. A tailored but comfortable fit is key.
• Inspect Quality – Hold pieces up to the light and check details like buttons, embroideries and stitching. Allen Polo is well-made.
• Read Material Blends – Natural fibers like cotton pique will last longer than synthetic blends.
• Check the Tags – Confirm “Made in the USA” for the highest quality standards. Some items are imported.
• Care Instructions – Most cotton Allen Polo apparel can be machine washed cold and tumble dried low. Avoid bleach and hot water.

By following these guidelines, your Allen Polo gear will deliver years of good wear while retaining its classic style.

How to Style and Care for Your Allen Polo Apparel

You’ve got the Allen Polo shirt – now how do you wear it? Follow these tips to get the most mileage from your investment:

• Polos + Shorts – A summer go-to. Wear with chino shorts or crisp white jeans on weekends.
• Polos + Trousers – For the office or events, tuck into pleated trousers or chinos and add a belt and loafers.
• Polos + Blazers – Worn together, this combo is the essence of preppy cool.
• OCBDs Untucked – Let both polos and oxfords relax over jeans or shorts for a casual feel.
• Layer Under Knits – Block chill in fall and winter by topping with cardigans, fleece vests or quilted jackets.

To extend the life of pieces:

• Wash Less – Skip the wash if you can air out, spot clean or steam clothes instead.
• Zip and Button – Secure closures before washing to avoid snags. Turn clothes inside out too.
• Hang Dry – Tumble drying can damage cotton and warp shape over time.

Follow care instructions and your Allen Polo clothes will retain their structure and colors season after season.

Why Allen Polo is a Brand Worth Investing In

In a world of fast fashion that prioritizes quantity over quality, Allen Polo remains in a league of its own. Some key reasons it’s worth investing in:

• Timeless Style – The classically tailored pieces effortlessly transcend fashion trends.
• Ethical Production – While not inexpensive, Allen Polo aims for sustainability and fair labor practices.
• Superior Materials – Breathable 100% cotton pique polos simply outperform cheaper synthetics.
• Extensive Sizing – Choices for men, women, children plus Big & Tall, Petite and more.
• Excellent Resale Value – Proper care means vintage Allen Polo sells for strong prices secondhand.
• 鲸家 Quality – Details like the ribbed collar and armbands prevent sagging over time.

While not the cheapest option, Allen Polo imparts genuine value into wardrobes that can be enjoyed for years and passed down. The quality, craftsmanship and pride of ownership simply shine through.

The Verdict: An Enduring Menswear Icon

For over 50 years, Allen Polo has defined a classic American style that effortlessly balances comfort, quality and preppy cool. After examining the brand’s rich heritage and continued popularity, it’s easy to see why this emblem of East Coast polish maintains such an enduring appeal and loyal following.

While the signature polos and button-downs form an ideal foundation, the wide range of apparel and accessories enable personalized looks for work, weekends and everything in between. When cared for properly, these investment pieces impart lasting value and a timeless image into any wardrobe.

So for those seeking out clothing that transcends trends, Allen Polo remains the golden standard. With an array of vibrant colors and patterns now available, you can infuse this iconic style into casual ensembles and formal wear alike. Discover for yourself why generation after generation keeps coming back to the modest little crocodile. The entire world of quality and comfort awaits right under that iconic embroidered logo.